
Building upon decades of golf ball excellence in process, Titleist have introduced the new 2025 Pro V1 and Pro V1x, engineered to deliver more speed off the tee, more control with the irons and more spin with the wedges.
The launch of the new Pro V1 and Pro V1x models are expected to build on Titleist’s success and maintain its momentum in the golf ball category.
The brand is excited to work closely with retailers on the 25th anniversary launch to deliver their biggest and best launch ever through premium merchandising solutions, a comprehensive suite of marketing assets as well as support from the team of dedicated Golf Ball Specialists providing leading fitting and education technology.
The solution for the newest generation of Pro V1 and Pro V1x was found in the chemistry of the high gradient core.
Through a complete core reformulation, Titleist engineers were able to steepen the so-called “spin slope,” effectively maintaining low spin off the tee while increasing spin with the scoring clubs.
Combine that with a measurable gain in ball speed and the result is a product that is demonstratively better than its predecessor.
“What’s really inspiring is the fact that one idea opens the door for the next,” said Jeremy Stone, Titleist’s Senior Vice President of Golf Ball Marketing and Sales.
“The New Pro V1 and Pro V1x build upon innovations introduced in 2023, which improve upon our efforts in 2021 and 2019.
“There are no shortcuts. I think what golfers will see in 2025 Pro V1 is a product of constant innovation, and one we know is better than what came before it.”
Features and Benefits include:
- NEW Pro V1 features a new faster high gradient core, which produces more speed along with increased iron and wedge spin for more control. Its spherically tiled, 388 tetrahedral dimple design optimises distance and delivers a penetrating and consistent flight.
- NEW Pro V1x features a new faster high gradient dual-core, which delivers more speed and increases spin on approach shots for more Pro V1x’s spherically tiled 348 tetrahedral dimple design is optimised for high flight with even more consistency.
- Both models are equipped with a speed amplifying high-flex casing layer, which contributes to low long game Pro V1 and Pro V1x’s soft cast Urethane Elastomer Cover provides excellent greenside spin.
The advanced performance of 2025 Pro V1 and Pro V1x is credit to Titleist’s industry-leading Golf Ball R&D team that comprises of more than 75 employees, many of whom have advanced degrees in fields such as chemistry, mechanical engineering and physics.
Every Pro V1 and Pro V1x golf ball must pass more than 90 quality checks, while the dual core Pro V1x must pass more than 120, assuring that every golf ball performs consistently for every golfer, every round.
The new models were officially launched on the DP World Tour in January at the Dubai Desert Classic, marking the start to year No. 25 for the game’s most trusted and best-selling golf ball models.
A week later at the Ras Al Khaimah Championship, 38 players opted to place their trust in either the new 2025 Pro V1 and Pro V1x golf balls, making it the most played model at the event.
More than 90 players have now put the new models in play on the PGA Tour and DP World Tour.
One of the players who made the switch into the new model earlier this season was world number six, Ludvig Aberg, who spent the off-season conducting some testing in Florida.
“Just to tighten that spin window a little bit was a big deal with the driver,” Åberg said.
“And then I felt like my irons reacted just a little bit softer and had more spin control around the greens.
“If you can find just a little something that’ll make you a little bit better, a little bit more consistent or a little bit more control, I’m going to be up for it and I think most golfers will do too.”
Titleist golf balls continue to be the overwhelming #1 choice of players on both the PGA and DP World Tours with over 70% players choosing to tee up a Pro V1 and Pro V1x in 2024.
For any additional information about the new Titleist Pro V1 and Pro V1x models, please speak to your regional Titleist Area Sales Manager.