Brand Fusion invests in new user-friendly website

Brand Fusion International, Europe’s leading golf equipment distributor, has invested in a new website to ensure its customers can seamlessly order golf products and manage stock levels more easily.

The new site – – enables items to be purchased quickly within the account console and allows customers to download statements; view account details; credit limits; balances; and payment terms.

The website also logs orders that are placed over the phone or directly with sales agents to ensure accounts are fully up to date with recent purchases.

“Having made a significant investment in the site, we’re delighted with how it has been received so far,” said Nigel Freemantle, Managing Director of Brand Fusion International. “Given how challenging the stock situation has been in recent times, we are happy to have been able to help customers source leading golf products via our new user-friendly platform in such a simple manner,” he added.

Customers can efficiently place items into shopping baskets by either typing in the product codes into the search bar or using the dedicated option to view previous orders.

Data gathered since the new site went live shows that there is an 84% engagement rate from Brand Fusion customers servicing accounts directly online and on average, each customer now places an order at least twice a month.

Users can also get an in depth look into the portfolio of golf brands distributed by Brand Fusion, including Sun Mountain; SuperStroke; Golf Pride; Volvik; Axis1; Fujikura; Pure2Improve; Fastfold; Spalding; Daphne’s Headcovers; and Hedgehog.

For more information on the new website and the products offered by Brand Fusion, please visit: