XXIO 10 range launches

XXIO has announced the launch of the all-new XXIO X range, the tenth generation of its flagship woods and irons product lineup. XXIO X (pronounced ZEK-si-oh ten) features new True-Focus Impact Technology, which combines a larger sweet spot with a shaft that helps golfers find the face-center more often so moderate swing speed golfers can experience easier distance.

XXIO is one of the world’s fastest growing premium golf equipment manufacturers. With the highest quality materials and revolutionary technologies, XXIO products are meticulously crafted for the discerning golfer with a moderate swing speed.

“We build golf clubs differently than any other manufacturer,” said Dean Cracknell of Srixon / Cleveland Golf/ XXIO. “XXIO equipment is lightweight and easy-to-swing. Each club features custom-made shafts and grips, ensuring that every component actively helps moderate swing speed golfers get more distance and more control.

“XXIO X takes this philosophy to the next level,” added Cracknell. “The innovative shaft and head technologies in these clubs will actually help a moderate swing speed golfer improve their swing with more consistency and a tighter impact pattern.”

XXIO X is extremely lightweight compared to average golf equipment. With lighter components and a higher balance point, XXIO X’s Low Swing MOI helps increase club head and ball speed without requiring any swing changes.

The new True-Focus Impact Technology—the engine that drives every XXIO X club—is a combination of two innovations: Smart Impact Shaft and High Energy Impact Head. Together, these two features increase a moderate swing speed golfer’s chances of finding the sweet spot from 58 percent to 68 percent.

When observing moderate swing speed golfers, XXIO measured strong centrifugal forces that pull those golfers off-balance throughout the swing. They created the Smart Impact Shaft with a unique flex profile that works to reduce those forces, resulting in more consistency and a 28 percent tighter impact pattern.

When developing the High-Energy Impact Head, XXIO mapped moderate swing speed impact patterns and found that most mishits are on the toe or low on the heel. To help those golfers hit the sweet spot more often, they increased face COR in those specific areas. This produced the highest effective COR of any XXIO driver with the largest sweet spot in XXIO history.

XXIO X Woods Key Technologies:

• Increased COR in the most common impact locations for more distance
• High-density rear weight improves center of gravity location for a higher launch
• Thin, lightweight titanium crown redistributes weight for increased forgiveness

XXIO X Irons Key Technologies:

• Tungsten nickel sole weights positioned low and deep produce a higher launch
• Progressive weight shapes optimize performance for each loft
• Titanium face construction creates a larger sweet spot with higher ball speeds

XXIO X Clubs Include:

• Driver, SRP £799
• Fairway Woods, SRP £499
• Hybrids, SRP £349
• Irons, Graphite SRP (5-PW) £1399
• Irons, Steel SRP (5-PW) £1199

XXIO X Men’s and Women’s Woods and Irons will launch in the UK on 2/2/18 via selected retailers.