Sun Mountain bags credited with top editors choice awards

Sun Mountain, the market leader in premium golf bags, has seen its pioneering ECO-LITE range and fully waterproof H2NO LITE SPEED stand bag credited with 2021 Editor’s Choice awards from leading UK golf magazines, Today’s Golfer and Golf Monthly.

Selected by a panel of editors from Today’s Golfer, the ECO-LITE range of bags are another industry first innovation from Sun Mountain and headline the awards picked up by the brand this year.

In a bid to reduce harmful waste, the ­environmentally-friendly bags had the UK’s top-selling monthly title saying: ‘Sun Mountain make a fantastic range of award-winning waterproof bags (like the H2NO), but we wouldn’t be doing our job if we didn’t highlight how every new ECO-LITE repurposes and upcycles 20-30 plastic bottles.’

The water-resistant ECO-LITE stand [RRP £189] and cart [£219] bags are among several innovative designs from Sun Mountain over the past 40 years, following the first truly lightweight ECLIPSE stand bag in 1986, the release of the waterproof H2NO bag in 2007 and the Auto-Fit® Dual Strap System in 2013.

The LITE SPEED stand bag [£249] – a brand-new model in the waterproof H2NO range this year – picked up a coveted Editor’s Choice award from Golf Monthly – Europe’s No.1 golf media brand – with the editorial team commenting: ‘the H2NO LITE SPEED is certainly ahead of its time, perhaps pointing to the future of golf carry bags.’

Weighing just 1.9kg, the bag features an ergonomic 4-way, 8” top, plus six pockets that include a full-length clothing pocket; multiple accessories pockets; and an easily accessible beverage pouch. Designed for the avid walking golfer, an adjustable X-Strap® Dual Strap System guarantees comfort and ease of use, with carry straps being attached to the top of the bag for a more balanced carry. Sturdy aluminium legs add stability and activate quickly, while a Velcro® leg lock system ensures seamless application on carts.

“We are absolutely delighted to see the ECO-LITE range and LITE SPEED stand bag receive these prestigious media awards with a reach of more than 4 million golfers,” said Nigel Freemantle, Managing Director of Brand Fusion International. “Sun Mountain has pushed the boundaries of golf bag innovation on countless occasions over the years and these awards truly reflect the incredible attention to detail that is applied to each and every bag that comes to market,” he added.

For more information on the award-winning bags from Sun Mountain and the entire 2021 collection, visit www.brandfusionltd.co.uk.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.