SPORTS IMPACT APPOINTS MEDIA COORDINATOR

Sports Impact has appointed of Will Shreeve-Peacock as its new Media Coordinator.

Shreeve-Peacock joins the agency with valuable experience in the golf media industry, having spent the last four years at Today’s Golfer. During his time as Golf Writer, he produced high-performing digital content, including equipment reviews, buying guides, interviews and social media content.

He has played a key role in driving affiliate strategy, planning and coordinating content output around key sales periods for the publication. His expertise in golf equipment and destinations equips him to support Sports Impact’s ever-growing portfolio of leading brands worldwide.

“Will is a proven sports journalist and we are delighted to welcome him to the team,” said Natalie Collard, CEO of Sports Impact. “Having liaised with Will during his time at Today’s Golfer, we know his skillset and knowledge of the golf media landscape will be a real asset to us as we continue to grow the business and deliver best-in-class results for our clients,” she added.

In his new role, Shreeve-Peacock will be involved in delivering PR briefs for a host of the agency’s clients, as well as coordinating product samples and liaising with media partners in different markets across the globe.

“I’m thrilled to be joining Sports Impact and look forward to using my experience to help continue the agency’s impressive growth in recent years,” said Will. “The agency works with some of the biggest brands in golf and I’m really proud to become a part of the team,” he added.

Since 2001, Sports Impact has delivered bespoke marketing communications services to clients across the globe. Specializing in golf while extending its expertise to football, rugby, tennis, and skiing, the agency crafts carefully thought-out strategies, as well as advises on tactical advertising and cost-effective sponsorships to deliver standout exposure.

Among the global brands and venues represented by Sports Impact in terms of international media relations, effective storytelling and strategic communications advice are Brand Fusion International, Centurion Club, CSARA, Galvin Green, KBS, Motocaddy, Murrayshall, New Balance Golf, P2 Grips, ParUp, Prostate Cancer UK, Sun Mountain, Volvik and Wilson Golf.

More details about the agency and its services can be found at: www.sports-impact.com.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.