SMS Appoints New Head of Research

Industry reasearch firm SPORTS MARKETING SURVEYS INC. (SMS INC) has announced the appointment of Michael Stone to the newly created position of Head of Research.

Stone brings with him 25 years’ experience and has worked extensively for blue chip clients such as HSBC & Barclays.

Managing Director John Bushell said, “Our customers are looking for increasingly sophisticated qualitative research and analysis to supplement the quantitative insight we provide, and adding Michael to our existing talented team, will ensure we can provide that service”