PING announce 2014 Performance Clothing Line

PING Collection, has announced their 2014 men’s clothing line, featuring “a vibrant fashion-inspired summer palette alongside a sophisticated, timeless ensemble” entitled Play Your Best.

The expansion of the men’s line outlines the brand’s intentions to provide serious golfers with every facet needed to maximise their potential on the golf course.

PING Collection’s Managing Director, Simon McGuigan, commented:

“The Play Your Best development has been in the pipeline for a while. When liaising with Tour players like Louis Oosthuizen, or your dedicated club-member, we frequently find that there’s a significant sector who crave a more refined appearance.

“Obviously, this doesn’t change the fact that we’re still providing vibrant, contemporary designs that’ll remain on-trend. It’s simply about enabling more and more serious golfers to feel the performance benefits of our collection.”

Spring Summer 2014 Men’s Collection

Performance, colour & tone form the crux of PING Collection’s Spring/Summer 2014 range. Contemporary shades, including Watermelon, Plum, Ash, Spearmint, On The Green and Dark Cyan create a sporty feel which is aided by strong patterns and performance fabric construction.

Golfers with a preference for on-trend, statement fabrics will have an abundance of vibrant designs to choose from, specifically tailored for Tour-inspired outfit coordination.

PING Collection’s standout new polo design is the 100% Polyester Rockaway, featuring SensorCool® technology. This new innovation will keep the golfer at a preferable temperature during a round thanks to moisture moving technology.

Three bold colour options (White/Plum, Black/Watermelon, Black/On The Green) follow the palette of the entire range, creating ample opportunity for coordination with either the Spring/Summer or Play Your Best line.

Another standout garment is the Reagan Zip Neck Top, which launches in five colours, three of which are included in the PYB range. This garment features a front breast heat-welded pocket for s sharper appearance, and ½ zip front. Such design principles are favoured by serious athletes.

PING Collection have also enhanced their reputation for trouser design with the superb Haven model. All four colours feature subtle check pattern, and benefit from several golf-specific elements including an adjustable waistband for maximum comfort throughout the swing.

Play Your Best

Comprising sophisticated colour-ways, refined cuts with a timeless designs ethos, the new Play Your Best collection from PING will appeal to the sophisticated golfer who prefers a distinguished palette that will stand the test of time.

The collection is formed from the highest quality fabric available globally. PING Collection have sourced the finest materials in order to develop premium hybrid structures designed to allow serious golfers to consistently perform their best on the course.

This exceptional range is available year-round and will hit stores in January 2014 and is available to world-number-nine Louis Oosthuizen.

The full Spring/Summer 2014 line is set to hit stores in February 2014, and will be available to purchase online.

Golf marketing