JuCad appoints Magic Hour Media for UK launch

JuCad, the award-winning German luxury golf trolley brand, has appointed Magic Hour Media to spearhead its UK launch in spring/summer 2020.

The brand, which started in 1988, is already a leading name on mainland Europe, known for its distinctive-looking, ultra-light and ultra-compact electric and manual golf trolleys, each hand-made in Germany to the most exacting standards.

The Travel, JuCad’s best-selling electric titanium model, weighs just 5.9kg which is astonishingly light for a trolley of its power and sturdiness, with an ‘invisible’ lithium battery offering c.45 holes of golf for just an additional 1kg – ideal for sports cars with a smaller boot, or for anyone who dislikes the sheer bulk of other golf trolleys.

Indeed the Travel is so small, it can fit inside your golf travel cover, or even underneath your car seat.

The JuCad range is full of options with titanium, carbon and stainless steel models offering varying degrees of foldability, power, control methods and personalisation.

Magic Hour Media will be helping JuCad to find, appoint and support new retailers in selected areas of the country, as well as promoting the brand using UK media channels.

Jucad’s Rebecca Schenk said: “Magic Hour Media was recommended to us, and we knew that Andy Hiseman had already successfully supported other premium brands. He is a real JuCad fan with a great network in the golf business.”

“If you had to list everything you’d want in a golf trolley, you’d find JuCad ticks more or less every box” said Magic Hour Media’s Andy Hiseman. “It is a premium, aspirational product, of stunning quality, with many devoted customers on the Continent. We’re looking forward to telling its story in the UK, and to supporting new JuCad retailers as they come on board.”

JuCad retailer Alex Nicolson at Premium Golf in Surrey said: “Having worked with Andy previously on luxury golf brands, I know he is the best in the business at what he does. We have had a good experience with JuCad to date, and are happy that the brand is now focusing harder on the UK market.”

Retail enquiries should initially be directed at Andy Hiseman, Magic Hour Media, on 01226 781000, or by email to andy@hiseman.com.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.