Golf Genius Agrees Multi-Year Tournament Management Deal with England Golf

Golf Genius Software, the world’s leading supplier of tournament management solutions, has agreed a multi-year deal to supply England Golf with tournament management software for its calendar of championship events.

The new relationship is Golf Genius’ first with the governing body and comes soon after the software company was named as CONGU verified to provide handicap and competition products and services to all associated clubs under the new World Handicap System (WHS).

England Golf will leverage Golf Genius’ digital live scoring platform and range of event management and communication tools to facilitate enhanced events for leading amateur golfers around the country.

Having undergone a successful trial operation at the Men’s and Women’s English Amateur Championships in July, England Golf will continue using Golf Genius at all its events immediately, including the Brabazon Trophy and English Women’s Stroke Play taking place this week.

James Crampton, England Golf’s Championship Director, commented: “We’re delighted to have Golf Genius as our approved software supplier for championships.

“With the help and expert knowledge of Golf Genius, we aim to bring our championships to life for the golfing public through the flow of information and live scoring from events.

“The ability to move to a paperless and digital system for competitors is also a forward-thinking move in keeping with England Golf’s ambitions to deliver first-class championships for our community of golfers.”

Also commenting on the new relationship, Craig Higgs, Managing Director of Golf Genius International, said: “We are extremely excited to be working with England Golf and look forward to adding to the stature of the many historic and prestigious amateur events.”

As a CONGU verified Independent Software Vendor, Golf Genius is open to speak with any club interested in using its tournament management software to enable the introduction of WHS.

Having managed the introduction of WHS for the USGA since January, Golf Genius is uniquely positioned with the experience and product depth necessary to ensure a smooth and successful transition to the new system.

“Working with England Golf as an approved supplier is a big step for Golf Genius, giving us a platform to provide clubs with a proven product endorsed by the nation’s governing body,” continued Higgs.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.