Bubba Watson, the two-time Masters champion, is gunning for a third green jacket and will go for one of golf’s most coveted titles wearing the innovative fashion brand G/FORE, founded by Mossimo Giannulli.
Watson will be among the favourites to repeat his Masters success of 2012 and 2014 when the first tee shot is struck on Thursday. And the 37-year-old Floridian will certainly catch the eye as he showcases the range of G/FORE gloves and shoes at one of the world’s most famous golf courses.
The big-hitting left-hander will be wearing the Pacific blue glove when he starts his quest for the title on Thursday, coupled with the Gallivanter IV.0 Charcoal shoe. He will then show off some of brighter G/FORE colour choices for his second round on Friday.
His Saturday choice captures the spring mood in yellow with the Fly glove and Striped Onyx Gallivanter IV.0 as he attempts to make his mark on Saturday’s ‘moving day’. And green is the appropriate colour for Sunday’s final round with the Clover glove, partnered with matching custom Gallivanter shoes.
The G/FORE brand was created by fashion-industry pioneer Giannulli – founder of the billion-dollar clothing company Mossimo Inc – in 2011 after he became frustrated in his search for colourful and functional golf gloves.
Giannulli said: “I have had a lot of fun with Bubba on this project. He is a sneaker head and has been very involved in the collaborative design of our special edition shoes for the Masters. I’m looking forward to working with him on many more innovative designs and projects.”
Watson said: “I’m thrilled to partner with the up-and-coming giant, G/FORE. The quality of the leather is unparalleled to its competition. Being a feel player, my glove and shoes are a very important part to my success on the golf course and G/FORE’S tailored fit and top-notch material provide me the best chance to win.
“I love their unique vision and their crazy colour schemes – they have definitely raised the bar for golf fashion. Mossimo’s constant pursuit for perfection has shown with their top-of-the-line customised products. I’m happy to be part of the GFORE team!”
Bubba will not be the only Watson in the limelight with namesake Tom – himself a two-time Masters champion in 1977 and 1981 – set to wave a fond farewell in what is planned to be his last Augusta outing. The popular 66-year-old made his bow at the event 46 years ago in 1970. Just as he did at St Andrews last summer at the Open, Watson will make his emotional final waves to the Augusta crowd wearing a G/FORE glove.
For more information, visit www.gfore.com