The rise of The Golf Trust continues, with the news that the charity has achieved official registration with the Charity Commission.
The Golf Trust (charity no. 1172134) was established in 2012 at The Shire London Golf Club by Cae Menai-Davis and Frank Harrington to promote inclusivity in golf, and to break down traditional barriers to participation such as socioeconomic status, physical or mental ability, and location.
It first made news in October 2012 when it united multiple organisations for a disabled golf demonstration event at The Shire London. Since then, The Golf Trust has been demonstrating the power of well-delivered community golf initiatives in a range of activities which have taken golf’s message into many uncharted areas.
Extraordinary growth over the last five years has so far seen The Golf Trust engage with over 200,000 people – almost all complete newcomers to the sport – for a minimum of four hours’ golf coaching both in the UK and in Grenada, where it works with the Jason Roberts Foundation.
Talking about The Golf Trust’s new registered charity status, Cae Menai-Davis said: “We’ve worked hard for five years to achieve this, but the work is worth it when you see the outcome.
“We are about much more than golf,” he said. “In a way, golf skills are the secondary outcome. We see people feeling better about themselves, forming new connections, and getting active again. These are great outcomes – the ones we most look for, in fact.”
The Golf Trust coaches are taught that luxury branded golf gear and sponsored executive cars are better left at home while working in the community. “To gain someone’s trust, the golf coach has to be relatable to the participant. The sport can come across as arrogant and privileged, which is the opposite of The Golf Trust way of doing things. We often deliver golf where you can’t see it. Golf doesn’t need to happen on a golf course, although we’ve created a non-intimidating pathway for newcomers to visit a traditional golf club should they wish to.”
Despite its London roots, The Golf Trust has run golf projects in many UK areas including Liverpool, Wales, Cornwall and Birmingham, and is in talks to bring its methods to Scotland. Further afield, the charity is planning Golf Trust projects in Uganda and Indonesia, with approaches from many more places around the world coming in on a regular basis.