PRG ACQUIRES U.S. DISTRIBUTION AMID PLANS TO EXPAND U.S. OPERATIONS

PRG, one of the world’s leading suppliers of innovative, high-quality bespoke golf
accessories, is delighted to announce they have acquired the U.S. distribution rights from
distributor PRG Americas.

Effective from January 15, Stephen Riley, PRG Founder and PGA Professional, will lead the
newly formed PRG Golf, Inc, which will take on responsibility for all U.S. sales, both on and off course.

“This is an extremely exciting opportunity for PRG,” said Riley. “We would like to thank Trevor Sanders and John Barron for their help in building the PRG brand in the U.S. market over the past 12 years. They have been great partners and we’re excited to be picking up the baton to help take the brand to the next level.”

PRG first partnered with PRG Americas in 2011 to help expand the brands U.S. distribution and working together they have helped expand PRG’s reach to over 3,500 golf retail accounts across the country driving awareness of the brand to new heights.

Sanders will remain part of the newly formed PRG Golf, Inc, as a shareholder, while PRG
Americas staff and offices have been retained to ensure continuity for all U.S., Mexico and
Caribbean customers.

“To establish our own offices in the USA is a big step for us as a business and something I
always dreamed of doing when we first established the PRG brand in Northern Ireland back in 2006,” added Riley. “Our goal is to grow our footprint in the US market. By adding additional resource and expanding our US sales team, we plan to build on the excellent work PRG Americas has done.”

PRG-GOLF.COM

PRG designs and manufactures bespoke golf accessories of the highest quality while striving to keep a balance with affordability. Working with a broad spectrum of international clients, the company continues to display versatility and adaptability to meet specific customer requirements.

This unparalleled attention to detail has led to PRG’s reputation within the industry and has
resulted in the company working with some of the most prestigious resorts, brands and events in the world of golf as it continues to evolve and move forward with an extensive and ever-growing range of products. From brassware to leather, headcovers, towels and much more, PRG, is committed to using the best materials and unrivalled workmanship to create golfing accessories and memorabilia of the very highest standard.

“We have exciting new products for 2024 and exciting new plans for the brand. So, stay tuned,” concluded Riley.

For further information on PRG’s range of bespoke accessories, please visit www.prg-golf.com, follow them on Instagram @prg_golf, X @prg_golf and Facebook @PRGolf.
PRG will be exhibiting at the PGA Show in Orlando, booth #3063.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.