PING appoint Lisa Lovatt as new General Manager

PING Europe has announced that current Operations Director, Lisa Lovatt, has been appointed to the newly-created position of General Manager.

The move represents an important commitment by PING Europe to enhance its future position in the UK and European golf markets.

Commenting on the new appointment, PING Europe Managing Director, John Clark, said: “Lisa has more than 20 years’ experience at PING Europe and has been instrumental in driving our service to be the best in the industry.

“She is ready and able to take on this exciting new challenge. I believe this is the right move for the business at this time and, personally, I am delighted for Lisa.

“She will manage the day-to-day business and operations of the company, which will allow me more time to focus on future direction and strategy.”

Discussing her new role, Lovatt commented: “As PING Europe sales grow year-on-year, it is imperative that our quality of service to customers and consumers remains second-to-none so this will continue to be a major focus of the company.”

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.