For the first time in 94 years, the best golfers on the men’s European and American teams will meet in the state of Wisconsin for one of golf’s most time-honored competitions. Wisconsin’s state slogan is “America’s Dairyland,” earning the designation for being one of the nation’s leading dairy producers. With that in mind, the adidas Golf designers worked together to create a limited-edition Stan Smith Golf that pays tribute to the animals responsible for Wisconsin’s distinctive title: the cows.
They didn’t look to names like Johnson or Garcia for inspiration. Instead, they looked to names like Ayrshire, Guernsey, and Holstein – just some of the famous breeds that have been awarded the sought-after title of “Wisconsin’s Cow of the Year.”
The Stan Smith is a classic silhouette that they first brought to golf earlier this year. Continuing the tradition with this model, which will feature an all-white upper, a playful spotted cow print on the midsole, and a pop of pink on the outsole. Special sockliners to continue the spotted-print theme, that include a logo of a fictitious club – “Dairyland Golf Club” – in honor of this historic locale. As with all Stan Smith Golf models, the upper is made in part with recycled materials, all part of their mission as a brand to help END PLASTIC WASTE.
“Knowing how anticipated this event would be, we wanted to do something different and unexpected,” said Masun Denison, global footwear director, adidas Golf. “We’ve done a few designs around this competition in the past and thought it would be fun to look at the location as a whole, not just something that focused on the two teams. This idea of America’s Dairyland kept coming back to us, so we decided to have some fun with it.”
Stan Smith Golf features an adiwear rubber spikeless outsole with traction inspired by the shoe’s original sole design. We included a die-cut PU sockliner and additional PU cushioning in the midsole to provide golf-specific support in every step. This version is also waterproof (one-year warranty) to help keep feet dry “until the cows come home.”
There are some subtle features includeded to make these truly unique, like a special “MOOO” endorsement from the cow’s themselves on the tongue and a shoe bag that carries the spotted-print theme with our END PLASTIC WASTE and “Dairyland Golf Club” logos.
This version of Stan Smith Golf will be available in limited quantities on adidas.com, the adidas app, and at select retail partners worldwide beginning Monday, September 20.