HONMA extends its multi-layer golf ball range

HONMA, best-known for the quality of its high-end and player’s golf clubs, has expanded its range of multi-layer golf balls to offer golfers the most exciting selection the brand has ever launched on the market outside Japan.

The latest golf ball range from HONMA includes a new premium 4-piece urethane ball – called the X4 – featuring the softest core ever made by the brand. It joins an improved 3-piece TW-X and a new TW-S ball, plus a 2-piece A1 ball.

“The new range of HONMA golf balls offers something for every golfer – from those with lower swing speeds wanting more distance and consistency off the tee, to others with high swing speeds who prefer greater feel and spin closer to the greens,” said Tony Scott, Head of Marketing at HONMA Golf Europe. “There is also a wide variation in competitive price points to suit the pocket of golfers as well as their game,” he added.

The X4 ball has been developed to combat the issue of distance loss off the tee, without sacrificing short game spin. An Ultra-Soft Core delivers high compression off the club face, while a High-Performance Polymer (HPP) inner mantle and High Flex layer provide increased repulsion with the driver for longer distance. The soft urethane covers aids performance with a softer feel around the greens, while the 326-dimple design also produces consistency into the wind.

Aimed at golfers with swing speeds of around 85 mph who prefer a softer feel, the new TW-S ball offers higher spin and a lower launch than the popular TW-X ball, making it suitable for playing in windy conditions. Its S-fast core results in faster ball speeds off the club face. The new version of the TW-X is designed for golfers with swing speeds over 90 mph who want a firmer feel and longer distance.

The new 2-piece A1 ball offers something different for golfers who fight a slice and would like to hit it straighter. Around 20% softer than the D1 ball, the lighter core and cover helps to reduce side spin and achieve more consistent shots.

The latest balls in the HONMA golf ball range are available at the following RRPs: X4 – £44.95/€49.95 per dozen; TW-X & TW-S – £26.00/€29.95 per dozen; A1 – £15.95/€18.95 per dozen.

More information about HONMA Golf equipment can be found at www.honmagolf.com

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.