ASTON MARTIN F1 AND OGIO GEAR UP FOR STUNNING DOUBLE LAUNCH

The exciting partnership between innovative sports luggage designer OGIO and the AMF1 Team will see two new products released over the coming weeks that pay homage to the racing team’s heritage.

OGIO, the official team luggage supplier of AMF1, is gearing up to release the popular Axle Laptop Backpack and the Rig 9800 Travel Bag in a new colour design showcasing the esteemed history of the team within British racing – British Racing Green.

To coincide with this month’s Italian Grand Prix (taking place from September 9-11), the new British Racing Green Axle Laptop Backpack will be available the same week. An already sought-after item on OGIO’s existing AMF1 range, the new design will give customers another option to choose from when looking to purchase the state-of-the-art product.

Making your life easier when traveling, the backpack has a dedicated laptop compartment, multiple organisation pockets and a luggage handle pass-through that allows you to quickly slide your backpack over a luggage handle for easy transport. The backpack is also comfortable to wear, with a breathable airflow padded back panel and breathable padded shoulder straps.

The already popular Rig 9800 Travel Bag is an ideal travel companion for those trips away and will be available from early October in the new colour design. The travel bag has a large main compartment, several multi-use LID compartments, a secure-hold compression strap system and a telescoping pull handle.

The products are the latest launched as part of the exciting partnership between the two brands. Upon its iconic return to F1 at the start of the 2021 campaign, Aston Martin Aramco Cognizant joined forces with OGIO as the company became its new official team luggage supplier.

Four-time world champion Sebastian Vettel and prodigious Belgian-Canadian talent Lance Stroll are now in their second season as teammates for AMF1.

Following the recent announcement that Sebastian Vettel will be retiring and therefore leaving the team at the end of the season, AMF1 secured the services of Fernando Alonso. The Spaniard is a two-time world champion and has been on the podium 98 times in his F1 career.

Owned by Callaway Golf Company, OGIO is a premium golf equipment and active lifestyle company with a portfolio of global brands, including Callaway Golf, Odyssey, TravisMathew and Jack Wolfskin. But OGIO’s expertise extends into a vast range of expertly constructed luggage, backpacks, bags and accessories, which transcends sport and lifestyle.

The brand was founded in 1987 and has become well established with its ingenious designs and technologically advanced personal storage products – making them a vital cog in the wheel across a wide variety of motorsports and in day-to-day general use.

 

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.