Wycombe Heights combats slow play

Wycombe Heights Golf Centre, in High Wycombe, is combating slow play by rewarding those members and visitors that play the main 18-hole course in less than four hours. Throughout May and June, those that finished their round in less than three hours, thirty minutes were offered a free pint of beer (or non-alcoholic equivalent) on completion.

Thanks to the success of this initial campaign, the Centre has developed a new scheme, entering every golfer that finishes under four hours on weekends into a monthly prize draw to win their very own exclusive golf day package to be enjoyed with three friends, worth over £400. The ‘Exclusive Day Package’ prize includes breakfast and coffee on arrival, driving range warm up with a 30 minute professional lesson, 18 holes of golf, buggies and lunch post-round.

Graham Rolland, general manager at Wycombe Heights stated, “Slow play is golf’s primary issue. People simply don’t want to take five or six hours out of their weekends, so we’ve taken the lead and tackled the problem head on. The feedback from members and visitors alike has been hugely positive. We’ve noticed a real difference in average speed of play since we began the rewards scheme, which is very pleasing indeed.”

The Centre recently announced July’s winner, Wycombe-local James Hitchman, whose fourball completed their weekend round in three hours, 28 minutes. The Centre has even added a new page on its website dedicated to pace of play, which can be viewed at: www.wycombeheightsgc.co.uk/content/pace-play-club

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A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.