American Golf is launching a series of initiatives in support of the Sport England ‘This Girl Can’ campaign. The campaign aims to get women aged between 14 to 40 more active and American Golf will offer its full support to help make golf an important part of this drive.
This Girl Can is a national campaign developed by Sport England and is supported by wide range of partnership organisations. American Golf is committed to growing the game of golf and believes that the principles of inclusive participation that This Girl Can has promoted across all sports is vital to help more women to pick up their clubs again or to try golf for the first time.
As part of their support for the campaign, American Golf will be introducing a series of initiatives aimed at making golf more accessible. Activity will start in mid-April with more initiatives launching during May for National Golf Month.
Daniel Gathercole, head of marketing at American Golf stated, “Picking up a club for the first time can be a daunting experience. We want to give girls and women the chance to come in store with their friends and get a taste for the game in a relaxed environment with our PGA professionals.”