Shot Scope named as leading company in global SportsTech

Shot Scope (, the industry-leader in advanced GPS and shot tracking technology, has been named as leading company in global SportsTech by Tracxn; a Palo Alto, California-based research firm that provides information for venture capitalists and corporate development offices.

Shot Scope was honoured for its golf technology prowess as part of the Emerging Awards Series, an initiative by Tracxn to publicly recognize the top global companies across sectors.

“Shot Scope is thrilled to be recognised by Tracxn for our global golf technology, especially as we continue to introduce demonstrably different, game changing products for golfers and golf instructors,” said David Hunter, CEO, Shot Scope.

“With our introduction of Shot Scope Academy, we have now created unmatched connectivity between golfers and golf instructors that provides performance data captured during a round of golf. This information is essential to helping instructors better evaluate their student’s performance out on the course.”

The Shot Scope Academy allows coaches to see first-hand the results of every shot hit on each hole during the round, including the club used, end location of the shot, and the hole score. Without being there in person, coaches can structure lesson plans based on direct performance statistics, taking out any discrepancies from player memory.

The debut of Shot Scope Academy comes on the heels of the Company’s 2022 launch of PRO LX+, a first-of-its-kind, 3-in-1 rangefinder system featuring GPS-powered distances and performance tracking. This is complemented by Shot Scope’s award-winning V3, the first and only GPS Smart Golf Watch to feature artificial intelligence, offering real-time on-course performance tracking capabilities and precise distance measuring for golfers.

Shot Scope performance tracking products start from as little as £149.99 (H4 Handheld) and exclude any type of subscription fee. Purchases can be made by the golfer directly at, via a recommended retailer or through their golf coach. Golfers and their coach will receive free and unlimited access to the Shot Scope Academy dashboard.

For more information on the award, head to

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.