The 63rd PGA Merchandise Show came to a close on 29 January in Orlando, after successfully marking the kickoff to the PGA of America’s Centennial Celebration and welcoming more than 42,000 golf industry professionals from 91 countries around the world.
PGA Professionals and buyers uncovered the newest products, trends and technology from more than 1,000 exhibiting golf companies and brands, including 284 companies new to the event, creating the world’s largest business-to-business golf event within 1 million square feet of interactive exhibit, demonstration and meeting space of the Orange County Convention Center West Concourse Exhibit Hall.
The 2016 PGA Merchandise Show attracted more than 7,000 PGA Professionals from around the world to drive a 3 per cent increase in overall attendance, despite the early-week Winter Storm Jonas impacting the East Coast of the United States. The top five countries (outside of U.S.) represented in attendance were Canada, United Kingdom, Japan, Mexico and Germany.
As the world’s largest gathering of PGA Professionals, the 2016 PGA Merchandise Show was a perfect occasion to kick off the 100-day PGA Centennial Celebration and commemorate the widespread impact of PGA Professionals on the game, the industry and grassroots enjoyment and growth of golf. The Centennial was celebrated with a special opening tee shot at the PGA Show Outdoor Demo Day and opening ceremony at the PGA Merchandise Show.
“This was truly a special PGA Merchandise Show, where the golf community was able to mark the Centennial of the PGA of America and celebrate the impact PGA Professionals have had on the game,” says PGA Worldwide Golf Exhibitions Senior Vice President and General Manager Ed Several.
“As is the tradition of the PGA Merchandise Show, the world of golf came together here in Orlando to drive forward the business of the game in a face-to-face environment. In addition to sourcing from a wide spectrum of the newest merchandise, attending PGA Professionals and golf buyers were able to personally experience the most advanced technologies in demo events, personal interaction with the game’s leaders and product designers, a sharing of best practices among colleagues and a full calendar of professional resources to impact their businesses and careers.”