Swedish menswear company Oscar Jacobson has appointed World Wide Golf Brands (WWGB) to take over its UK and Ireland golf business, effective from 1st January 2020.

Oscar Jacobson has a rich heritage in fashion tailoring dating back to 1903. Over 116 years, the company has earned a reputation for innovation and for delivering products with both style and personality. Since the 1970s, Oscar Jacobson has produced golfing attire combining fashion with functionality, trusted and loved by many European Tour golfers over the decades.

Oscar Jacobson is also much loved by amateur golfers in the UK and Ireland as one of the leading premium golf clothing manufacturers. The multi-year license agreement with WWGB will see Oscar Jacobson continue to deliver stylish, high quality and high-performance garments to golfers in the UK and Ireland.

“We are delighted to have established this relationship with World Wide Golf Brands” said Roger Tjernberg, CEO of Oscar Jacobson. “We have over 40 years of golfing heritage behind us and we are pleased to be able to combine that with the sales and local market expertise at WWGB. We’re sure this will be a successful arrangement and one that ensures Oscar Jacobson goes from strength to strength in the UK and Ireland.”

Responsible for other iconic golf brands like MacGregor and Stuburt, WWGB has considerable experience in the UK and Ireland golf equipment and apparel market.

“Oscar Jacobson is one of the premier names in golf clothing,” said Worldwide Golf Brands Managing Director Graeme Stevens. “We are very excited to work with them and we are confident we can grow the number of golfers in the UK and Ireland who benefit from the superb, premium products they offer.”

For more information visit www.oscarjacobson.com or contact Graeme Stevens at Worldwide Golf Brands on gstevens@wwgb.uk.com.