OCEANIC POLO WITH TENCEL LYOCELL X REFIBRA IS MAKING WAVES IN THE GOLF INDUSTRY

OCEANTEE, the sustainable golf brand, has won two prestigious industry awards for its new Oceanic polo shirt range.  Within days of launching the ultra-lightweight OCEANIC polo made from a pioneering TENCEL™ branded Lyocell fibers with REFIBRA™ technology the Oceanic has been named Editor’s Choice of Today’s Golfer and Golf Monthly magazines – the two leading titles in the UK market.

Put simply, TENCEL™ Lyocell x REFIBRA™ fibres uniquely combine wood pulp and cotton scraps to create a naturally breathable and temperature-regulating fibre, with properties that keep you cool, dry and odour free.  These qualities make this the perfect choice for summer golf as well as the planet.

This is the first time that and TENCEL™ x REFIBRA™ fibres have been used in the golf market, which makes these awards even more important.  Ed Sandison explains, “We are delighted to win the Today’s Golfer and Golf Monthly awards because it proves that performance, style and sustainability do go hand in hand.  One of my major ambitions for OCEANTEE was to introduce the golf industry to the latest sustainable fabrics and technologies in the hope that other brands will use them.  I do hope that these awards encourage others to look at the fantastic work that Lenzing are doing and use them in their next collections.”#

Andreas Gürtler, Senior Manager Global Business Development Active Wear at Lenzing Group, owners of the TENCEL™ and REFIBRA™ brands is delighted to see OCEANTEE’s success, “Over the last few years, we have witnessed a rise of eco-consciousness amongst consumers and golfers are no different.  Everyone wants to see more sustainable product choices which is why we congratulate OCEANTEE on their business success.  They are creating alternatives and winning awards!  At Lenzing, sustainability is part of our DNA, and we will continue to stand at the industry forefront to assist businesses with the implementation of eco-practices in their operations.”

OCEANTEE donates 25% of corporate profits to marine conservation charities dedicated to combatting plastic pollution including the Marine Conservation Society (MCS).  Anne Thwaites, Corporate Partnerships Team Lead, Marine Conservation Society commented, “We are delighted to be working with Ocean Tee as a chosen charity partner with their contributions supporting our work for thriving seas and coastlines. We would like to congratulate the team for winning two industry awards which clearly showcase their drive for material innovation in the world of golf.”

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.