Nike’s Tiger feet

Nike has launched the TW ’15 shoe, Tiger Woods’ latest signature golf shoe and the first to feature Nike’s Flyweave technology in the upper. The TW’15 is the latest collaboration between Woods and Nike designer Tobie Hatfield.

The TW ’15 integrates Dynamic Flywire into a Flyweave upper with a Nike Free outsole. The result says Nike is a golf shoe that provides the ultimate level of stability, fit, and flexibility. Flyweave enables the creation of a one-piece upper that is woven to provide great strength-to-weight support where it is needed most based upon the demands, or movements, of the sport. While strong and supportive, Flyweave is also incredibly lightweight and flexible.

Due to the lightweight Flyweave technology and the golf-specific Nike Free-inspired outsole, designers were able to make the TW ’15 ten percent lighter than the previous model. The Nike Free-inspired outsole gets a few updates to offer players a golf-specific natural range of motion. Woods provided detailed feedback to help designers create an outsole that is 3mm lower than the TW’14 to maximise ground feel and longer contact with the ground.

Woods commented “Nike keeps answering the bell every time I want to push the envelope. The new Flyweave technology provides even more stability and support for my foot, and when you pair that with the Free-inspired outsole, I noticed I can push off the ground better and finish my swing with power.”

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A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.