supports coaches in lockdown coaches pictured with Head Coach and Founder, Alastair Spink (left), at last year’s coaches conference in London, the groundbreaking, research-based female golf coaching program supported by Syngenta, is actively helping its community of coaches during the Coronavirus lockdown.

Coaches in the UK and Spain, where golf has been suspended, are benefitting from weekly webinars to help them optimize time and prepare for recovery.

Guidance and best practice has focused on topics including, ‘How to communicate with customers’ and ‘How to run a customer survey.’ Head Coach and Founder, Alastair Spink, said “Community and the sharing of ideas between coaches is at the heart of This is especially important at this challenging time, as so many golf coaches work on their own.

“The community offers more than just professional advice; there is a strong sense of personal support, too, which coaches in different countries greatly appreciate.” focuses on an alternative approach to golf coaching. All-female groups learn by playing on the course in their first lesson, rather than the range, an experience proven to generate exceptionally high retention rates and help customers ‘fall in love with golf’.

It is based on the academic study of Alastair Spink and market studies by Syngenta, highlighting the global golf industry’s $35 billion opportunity to increase female participation.

In addition to the UK and Spain, is now active in Sweden, Canada and the Middle East.

While the Coronavirus lockdown continues, the Covid-19 response group, comprising six volunteer coaches and Head Coach Alastair Spink, will continue to lead and host community-wide webinars.

In the coming weeks, coaches will benefit from an exclusive Q&A session with former LPGA Tour player, Carin Koch, and will hear findings from a survey which examines PGA Professionals’ perspective on golf in a post-coronavirus era. will also be opening up a series of upcoming webinars to coaches (PGA Professionals) not currently part of the program. To reserve a place on one of these please contact Head Coach Alastair Spink

For more information on, visit or email

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.