Golf Genius launch new partnership with Wales Golf

Golf Genius, the leading provider of cloud-based golf software solutions, has announced a new partnership with Wales Golf, providing the digital tools to elevate their championship schedule across the season.

The partnership will see the two organisations work together to deliver engaging, digitally enhanced golf events to a variety of high-calibre tournaments throughout the year.

Wales Golf becomes the third national golf association within the UK – joining England Golf and Golf Ireland – to adopt Golf Genius’ market-leading Tournament Management software and to also benefit from the company’s significant digital expertise, support and development resource.

Craig Higgs, Managing Director of Golf Genius International, commented: “This is a fantastic opportunity to support and work with Wales Golf in delivering best-in-class golf championships and events through our Tournament Management product – which will run in parallel with our collaboration on GolfSixes.

“Wales Golf join a large stable of other national golf associations that have placed their trust in Golf Genius to transform their tournament offerings into digitally driven and interactive events, which will ultimately increase engagement with golfers across Wales and beyond.”

The tournament management product from Golf Genius is a software solution designed to provide golf organisations, clubs, and resorts with the means to offer tour quality events to their golfers and customers with a suite of features such as: player registration, a full format library, event portals and mobile apps, TV leaderboards, live scoring, and personalised communications.

Wales Golf Championship Manager, Christian Askins, commented: “Wales Golf is pleased to work with Golf Genius, using their customisable and versatile software.

“We hope this partnership will enhance engagement with our events, making it easier for all those who are interested in following our championships through an attractive and modern live scoring offering.”

To find out more about Golf Genius and how it can deliver greater efficiencies for your golf facility, you can book a free product demonstration here.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.