Golf car fleet generates £90,000 of revenue for UK sport and leisure resort

Greetham Valley Hotel, Golf and Conference Centre, in Rutland, England, has revealed its Club Car fleet has enabled it to generate £90,000 of revenue annually, since 2010.

Starting off with just two vehicles in 1992, the East Midlands resort has steadily grown its fleet to a unit of 40 Precedent i2L cars.

“We were, like many golf courses looking at a new undertaking, cautious about our investment and opted initially for just a couple of golf cars,” explained Greetham Valley HG&CC Managing Director, Robert Hinch, who runs the 276-acre estate with his wife Dee Hinch.

“However, we quickly realised that, with only two cars available, guests mistook these for mobility vehicles, so we increased our fleet size to five cars.

“This continued and when Greetham’s third nine-hole layout opened in 1995, we had 20 vehicles.

“Just four years later, we increased it again to 30, coinciding with the opening of the fourth nine holes.

“The 40-strong fleet of electric Club Car Precedents that we now operate appears to be the optimum level for our 45-hole complex.”

Robert continued: “From the outset, rental income from the golf cars played an important role in helping increase our revenues, not only with the direct income from the cars themselves but also increased green fees, especially from visiting society days, golf breaks and corporate events.

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Miles is the Owner and Managing Director of Robel Media, and the award winning GOLF RETAILING Magazine. With over 25 years in the media business, Miles has a wealth of experience in magazine publishing, digital media and live events. HANDICAP - 7.2