Glenmuir apparel sponsor for Icons Cup

The first Icons Cup, a two-day, Ryder Cup-style team competition is taking place 22 to 24 April at Jumeirah Golf Estates’ Earth Course and Glenmuir has been named as official apparel sponsor. The Scottish brand will outfit both Team USA and Team Rest of the World (ROTW) with official uniforms to include trousers, polo shirts and caps. All 24 icons, as well as team captains Fred Couples and Darren Clarke (Europe’s 2016 Ryder Cup Captain), will be treated to a tailored fitting upon arrival in Dubai.

Dan Hudson, commercial director of Icons Cup creator Worldwide Sports & Entertainment said, “With its deep roots in golf and long-standing association with Team Europe as the preferred Ryder Cup clothing supplier, we couldn’t think of a better partner for our inaugural event. The age-old golf axiom ‘look good to play good’ will undoubtedly hold true on the fairways and greens of the Earth Course.”

Mikhel Ruia, managing director of Glenmuir stated, “Icons Cup competitors will find themselves in good company with Glenmuir having supplied the European Ryder Cup Team shirts and knitwear for 30 years. The part played by teamwear in bonding players together should not be underestimated and this partnership further reinforces Glenmuir’s commitment to crafting the finest golf wear for players at all levels of the game, from local club players to Ryder Cup stars, and the elite sporting legends taking part in the 2015 Icons Cup.”

Previous articlePGA Catalunya Resort bids for 2022 Ryder Cup
Next articlePRG partners with England Deaf Golf
A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.