Glenmuir announces S/S 16 collection

Scottish golf clothing brand Glenmuir’s spring/summer 2016 collection continues to evolve the brand as it goes into its 125th Anniversary. The product range is built upon three contemporary colour trends says the company, which embrace the natural hues of the Scottish landscape creating a colourful yet classic and elegant collection.

Light blue and yellow come together to freshen up classic colours and combine to form the Stornoway Sands colour story. The Torridon Ridge colour story has been inspired by its dramatic landscape featuring magenta which gives added vibrancy to the collection. Finally the more subtle Hebridean Dawn story has been taken from new trends for pastel hues mimicking a Hebridean island sunrise.

The collection features ‘made in Scotland’ lambswool knitwear, extra-fine merino sweaters and mercerised shirts. All pieces are crafted with precision using generations of knowledge, passion and skill combined with the most advanced garment and textile technology which gives this collection a differentiated edge.

Glenmuir has introduced key performance shirts to meet the demands of the modern game while maintaining classic and elegant design elements remaining true to the brand’s heritage and core customer. A new innovation is the use of bamboo charcoal fabric where the yarns are infused with bamboo charcoal to perform high standards of moisture wicking and breathability whilst also being naturally anti-bacterial and quick dry keeping the wearer fresher for longer.

Staying true to the brand’s 125 year golfing heritage, the Glenmuir design team have introduced new intarsia designs in lightweight summer cotton, blending classic argyle patterns with contemporary colour blocking designs. The collection also sees the reintroduction of lightweight men’s classic shorts due to popular demand.

Following robust demand the collection sees the expansion of the popular ladies’ lightweight stretch performance trouser offering with the introduction of the stunning new printed capri pants, skorts and shorts allowing ladies to fully co-ordinate their outfits.

Ann Miller, Glenmuir’s design and buying director stated, “Our ladies’ S/S 2016 collection encompasses the combination of performance, sports elegance and styling with added attention to detail and coordination. This can be seen in product details such as the sophisticated metallic buttons, elegant diamanté finishing and subtle use of lurex embroidery which brings the ladies’ collection to life. Our coordinating headband visor which features a Glenmuir icon magnetic ball marker is a chic choice.” More at: www.glenmuir.com

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A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.