Knitwear manufacturer Glenbrae has been appointed as the official knitwear licensee of Scottish Rugby in a deal that will see them produce a range of garments featuring the Scottish Rugby emblem.
The deal will run for an initial two years, whereby Glenbrae knitwear bearing the official crest will be available for purchase through Scottish Rugby channels and a variety of other quality retailers. The Rugby World Cup is currently running and has reached the knock out stages.
Andrew Jones, general manager of Glenbrae said: “This association with Scottish Rugby is something we’re immensely proud of. We’ve built up a reputation for quality and comfort, and our unique processes mean that the finished product is smart, supple and long lasting – exactly the sort of thing that Scottish Rugby fans will appreciate.
“The agreement forms an integral part of our strategy to widen the brand’s appeal across a range of sports and become the crested knitwear supplier of choice from the professional level to grass roots. This deal opens up a new sales channel for Glenbrae and will undoubtedly be the one of many new tie-ins with professional sports outfits, as the brand continues to grow.”