Fujikura, the industry leader in performance golf shafts, is proud to introduce an incredibly innovative and game changing addition to its line of iron shafts: AXIOM. Designed for ultimate consistency and feel, AXIOM iron shafts will be available through Fujikura’s Charter Dealer network beginning March of 2023.

For the past two years, VENTUS has been the #1 metalwood shaft on worldwide professional tours and Fujikura’s best-selling shaft line. The new AXIOM iron shaft line utilizes the same VeloCore Technology featured in both VENTUS and VENTUS TR. VeloCore Technology is precisely configured to provide golfers extreme consistency, stability, and workability on all shots, giving them the confidence to play their best golf.

Extensive player testing and enso® analytics validated that the integration of VeloCore Technology into an iron profile yielded the same performance results players have experienced with VENTUS. These benefits include increased ball speeds from better and more consistent center face contact, tightened dispersion (both distance and accuracy), and amazing control for more consistent shot patterns.

Another key feature of the new AXIOM line is an innovative 3-parallel shaft length system that further drives performance throughout the set. Long (2iron-4iron), mid (5iron-7iron), and short (8iron-P) shaft parallel configurations help create constant set weight and eliminate the need for extensive shaft tipping. Reduced tipping enables the retention of premium material integration in the tip section to maintain consistency and feel.

Initially only utilized for wood shafts, enso® analytics and testing at Fujikura have now progressed to include iron shafts, showing us exactly how technology integration effects performance and the exact layouts and material locations that ensure optimal results.

“When we set out to create an iron shaft that would feature our flagship technology, it needed to meet very demanding and specific criteria for us to call it a success. Not only did it need to provide golfers the same exceptional benefits they’ve experienced with other VeloCore-powered products, but also give players the unique and iron-specific performance attributes that will truly enhance their critical scoring shots,” says Spencer Reynolds, Fujikura’s Product & Brand Manager.

AXIOM is available in three shaft weights and various flexes to fit a wide range of players and is designed for golfers seeking to maximize their iron performance by hitting it closer to their target more consistently and efficiently. AXIOM will be available at retail from March, 2023 through authorized Fujikura Charter Dealers.

Pricing & Offerings:

125 gram – X-Stiff – MSRP: $125

105 gram – Stiff; X-Stiff – MSRP: $115

75 gram – R2; Regular; Stiff – MSRP: $105

For more information, technical specs, and high-resolution images, please visit: www.fujikuragolf.com/axiom

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.