ECCO GOLF UNVEILS SS23 FOOTWEAR LINEUP

Global golf footwear innovators, ECCO GOLF, have announced their new lineup for Spring/Summer 2023. Additions to the BIOM H4, BIOM C4, S-Three and the new Classic Hybrid make up the key launches for the season ahead.

The SS23 collection brings new colourways for BIOM H4, but the pioneering brand has also partially redesigned the shoe for the new season.

The shoe features a reworked upper, notably around the toe area, to produce a sleeker, slimmer look, whilst the tongue has been completely redesigned to produce a more ergonomic shape that fits more comfortably to the foot.

There are six brand-new men’s colourways in the SS23 collection, featuring Black, Concrete, and White/Air in the standard lace option, and White/Retro Blue, White/Frosty Gravel, and Magnet/Forest Green in the BOA^® Performance Fit system.

The new collection similarly features six stylish colourways for women, with the standard lace option offering the choice of Marine/Night Sky, White/Air, and Delicacy/Shadow White, alongside White/Concrete, Black/Magnet, and Violet Ice/Delicacy in the BOA^® Performance Fit design.

BIOM H4 continues to feature the BIOM^® 2.0 last which offers a modern, updated look and feel combined with BIOM^® NATURAL MOTION Technology that enables the foot to move naturally, close to the ground, and forms like a second skin around the foot.

The BIOM C4 offers unrivalled 360-degree breathability, allowing golfers to stay cool and comfortable throughout their round. The shoe’s innovative comfort properties ensure a finely-tuned balance of cushioning, rebound, waterproofing and air-flow.

For the SS23 collection, the ECCO BIOM^® C4 will be available with both BOA^® and standard lacing options for men, and in the standard lacing option for women. The men’s collection features one new colourway; Magnet, whilst the women’s collection will feature four brand new styles: White, Marine, Delicacy, and Straw.

What’s more, ECCO^® GOLF’s most advanced technologies are used in this latest iteration of the BIOM^® story; an updated BIOM^® last offers optimum support and superior control, while the T.PU posts on the outside add stability, and ECCO BIOM^® NATURAL MOTION technology enables the foot to move naturally and close to the ground.

The ECCO BIOM^® C4 has a GORE-TEX SURROUND construction, which is combined with an ECCO EXHAUST GRID that scoops fresh air towards the sole of the foot. The progressive ECCO MTN GRIP outsole has three different sections providing traction, stability, and rotational support.

The freshly-updated ECCO S-THREE collection has undergone a transition as part of the SS23 collection, with the model benefitting from an innovative redesign. This includes an updated upper which provides premium comfort in a sleek aesthetic. Additionally, the S-THREE now features an updated tongue that is thinner, lighter, and more fitted to the wearer’s foot.

S-THREE will be available in a host of different options for SS23, and features a total of 13 colourways across the men’s and women’s collections. Additionally, both the men’s and women’s ranges will feature the BOA^® Fit lacing system, which provides the wearer with hassle free lacing at the tips of their fingers.

The latest breakthrough in direct injection innovation, ZONAL FLUIDFORM^™ TECHNOLOGY creates a moulded midsole with three distinct zones of softness to ensure the right balance of cushioning and stability exactly where it’s needed.

The heel of the midsole is engineered for medium softness to ensure the right amount of cushioning and comfort, while the central part of the midsole has higher levels of rigidity to deliver outstanding lateral stability throughout the swing. The forefront of the midsole comes with the highest level of softness for exceptional walking comfort.

ZONAL FLUIDFORM^™ is a ground-breaking technology for ECCO^® GOLF and the shoe industry as a whole. Due to the advanced multi section injection process, the midsole of every pair of S-THREE shoes will have exclusive features and unique colour transitions between the different sections. This gives each pair of shoes a distinctive look, perfect for golfers who enjoy an individual style.

The new ECCO CLASSIC HYBRID is a timeless classic with a modern twist. The new design is crafted using a classic silhouette of what is an iconic ECCO style, and uses the brand’s ultra-successful ‘dress shoe’ last, that has been a feature of ECCO’s shoes for decades.

The new CLASSIC HYBRID offers a premium look and feel, with an upper fashioned from rich and embossed ECCO leather, a soft leather lining, and a leather-covered OrthoLite^® insole.

The CLASSIC HYBRID features HYDROMAX™ water-repellent technology and a welt made with 52% recycled leather fibres. For grip and comfort in all playing conditions, the CLASSIC HYBRID is set on the award-winning original E-DTS^™ TWIST system, which has enlarged and rotated support bars that improve durability and multi-directional traction.

Adding to the shoe’s innovative comfort properties, ECCO FLUIDFORM™ Direct Comfort Technology ensures a finely-tuned balance of cushioning and rebound that creates an integral and durable bond without the compromises common with stitched and/or glued assemblies. As such, despite its traditional look, the CLASSIC HYBRID still provides the wearer with a lightweight, flexible feel.