At the award-winning 3 Hammers Golf Complex, dinosaurs are attracting the stars of tomorrow.  The new Jurassic Creek Adventure Golf Course was opened just a few weeks ago and is already bringing thousands of new people into the Staffordshire venue.

The life size animated dinosaurs, which can be seen from the main road, sit in a Jurassic world including a river that meanders through the 18-hole course and an impressive waterfall, which is now home to the 3 Hammers pterodactyl!  The course was designed and built by Dominic Developments and has taken just 8 months to complete.

“We have had so much fun working on this project,” comments Ian Bonser, owner of the 3 Hammers.  “But Adventure Golf is serious stuff.  There is nothing more important to us than creating opportunities for youngsters, in particular, to hold a golf club and come away having enjoyed that experience.  If we can capture that feeling, then they will keep coming back and start their journey into golf.”

Uniquely, 3 Hammers offers a combination of golf experiences that caters to all levels.  With a driving range, short course and full PGA Staff, there is a clear pathway for people to learn and develop their game without the pressures of a formal golf setting.  As a result, 3 Hammers has already enjoyed incredible success with the likes of Tour winner Aaron Rai and Me and My Golf stars Andy and Piers rising through its ranks.

“We pride ourselves on being an independent, community venue with big ideas,” concludes Ian.  “We hope that by bringing dinosaurs to Wolverhampton we can attract more people to the game and continue to make our contribution to securing the future of the game by creating new golfers in the region.”

The venue has already seen a spike in the use of its driving range and short course since the launch of Jurassic Creek, which indicates that extinction won’t be posing a problem for this incredible location!

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.