CALLAWAY APPAREL LAUNCHES NEW MEN’S STORMGUARD III RAIN SUIT

Callaway Apparel, a leading innovator of high-performance golf weatherwear, has today launched its new STORMGUARD™ III Rain Suit for men – the company’s highest specification, most premium waterproof clothing to date.

Engineered from fully seam-sealed SINGTEX® Protector™ fabric – windproof, waterproof, durable, highly breathable, soft and supple – the jacket and accompanying trousers form part of the company’s WEATHERSERIES™ products within the new Autumn/Winter 23 Collection (click to view).

The ultimate in all-weather protection, SINGTEX® Protector is also bluesign® approved meaning the fabric has been manufactured to the strictest safety and environmental conditions, an industry gold standard in manufacturing sustainable textiles.

 

 

 

Helen Willsmer, Brand Director, Callaway Apparel, said: “In STORMGUARD™ III, we are confident we have created a rain suit that can lead the market in terms of performance.

“After extensive R&D and wear-testing, we have, without doubt, manufactured our finest waterproof suit ever. It’s the ultimate high-performance rain suit for the committed male golfer that play all-year-round, and demands the best.”

New Motion Bi-Swing back pleat inserts, offering enhanced mobility, are a strong feature of the STORMGUARD™ III Jacket. This unique benefit is designed to give the golfer the swing-reach required without adding unnecessary bulk to the jacket.

This seaming technology lays flat and hidden when not use, whereas during the golf swing the pleats open up to give the player unrestricted room to complete their shot.

Further enhancing the comfort offered by the STORMGUARD™ III Jacket, an adjustable toggle hem allows for a perfect custom fit in the main body, while a ‘Droptail’ design, featuring a silicone gripper, prevents the garment from riding up or moving during the golf swing, or while putting.

Adding to the fully-customisable nature of STORMGUARD™ III, the jacket benefits from adjustable Velcro tab cuffs on the sleeves, plus storm cuffs to keep out the rain. Aqua Guard water-resistant zippers also feature throughout, plus a fleece-lined collar for comfort and warmth.

In the accompanying Trousers, an adjustable waist design ensures a perfect fit, while Aqua Guard water resistant side pockets and zippers ensure any valuables will be protected from the elements.

Adding to the fully ‘custom-fit’ nature of the trousers, a lower zip hem allows them to be put on/taken off without the need to remove golf shoes, while an adjustable trouser width feature creates the opportunity to configure a slimmer fit, if desired.

To complete the Callaway look, heat-sealed Tour Logo branding features on the right sleeve, a subtle Chev icon is positioned on the back collar, and STORMGUARD™ branding can be seen on the lower left side panel.

Jacket colours: Caviar, Peacoat, Lapis Blue, Tobacco Brown. Trouser colours: Caviar, Peacoat.

Jacket sizing: S-3XL. Trouser sizing: Waist, S-3XL, leg length: 29in, 31in, 33in.

RRP: Jacket, £179.99/€250; Trousers, £149.99/€200.

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As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.