YUMAX Golf, one of Europe’s leading golf distribution companies, is proud to announce it has been appointed Golf Master Sales Agency for Premium British Sportswear brand Castore in the UK, and EU within the Greengrass and Resort channels.
Castore, was founded in 2015 by former athletes and brothers Tom and Phil Beahon and has made enormous strides in the sports apparel market creating partnerships with athlete’s and teams such as 2022 US Open champion Matt Fitzpatrick, Andy Murray, multiple Olympic champion Adam Peaty, Newcastle United FC, Aston Villa FC, Wolverhampton Wanderers FC, Glasgow Rangers FC, England Cricket (ECB), McLaren F1 and most recently Red Bull F1 Racing.
With a vision of becoming the number one premium sportswear brand in the world, Castore has become one of the most exciting brands of its generation.
The partnership with YUMAX Golf will showcase Castore’s innovations in golf performance clothing, including shirts, trousers, sweaters, waterproofs and golf accessories.
Castore’s 2022/23 golf apparel collection boasts a range of garments featuring advanced engineering and unique technical fabrics. Designed to optimise freedom of movement in all conditions, whilst delivering unrivalled comfort, fit and performance.
With a passion and drive to make Castore garments indisputably superior to anything else on the market the brand use laser cut ventilation to enhance breathability, source unique fabrics from family-owned Italian mills and uses techniques which minimise weight to deliver the best possible product to give their athletes an edge.
US Open Champion, Matt Fitzpatrick became a Castore athlete at the first golf major of the year, The Masters. The 27-year-old Englishman and World Number 10, wears key pieces from Castore’s golf collection and along with his success this year has already created a lot of attention in the world of golf for the inspirational British brand.
YUMAX Golf has a long-standing reputation for masterminding sales and marketing strategies for some of the world’s biggest brands including Bushnell Golf, Skechers Go Golf, LA Golf and SIK by LA Golf. With work already underway across the UK and Ireland to embed the Castore brand with key accounts and retail partners, YUMAX Golf are looking to move into their next phase of strategy with the role out of 2022/23 product to its European network in selected markets.
Dan Moneypenny, Director of Wholesale at Castore, said: “As we head in to 2023 Wholesale becomes one of the key strategic pillars that will help drive the continued growth of Castore, and the Golf category play a significant part of this. As a premium performance sports brand we want to partner with category leading retailers as well as premium Golf clubs and resorts, and partnering with industry experts YUMAX is the perfect way to help us achieve our ambitions.”
Roger Wolfe, CEO, YUMAX Golf said “It has been a long time since the YUMAX team has been blown away by the quality of a company’s products and ambition within the clothing space. Castore has set the bar very high when comes to high quality performance clothing to suit multiple sports and we are very excited to be a part of the Better Never Stops journey.”