Glenmuir are #RYDERCUPREADY

By
Dan Owen
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Glenmuir, the Scottish heritage golfwear brand are all set for the 2018 Ryder Cup to reveal their Official 2018 Ryder Cup Collection celebrating over 30 years of partnership with Ryder Cup Europe.

The collection will be showcased and available for sale at the Merchandise Pavilion at Le Golf National, Paris. Glenmuir have embarked on an Instagram campaign with #RyderCupReady on their account @glenmuir1891 to activate their retail experience.

Mikhel Ruia, Glenmuir’s Managing Director commented, “Being part of this truly global sporting spectacle since 1987 is a great honour for Glenmuir. When the matches were played back in 2014 at Gleneagles we managed to sell out after the first match day and had to get replenishments in overnight on the Friday to ensure all spectators were able to enjoy the full retail merchandise experience. We very much hope to see the same success in Paris as well as a Team Europe win”.

The Official 2018 Ryder Cup Range is available online at www.glenmuir.com and will be retailed in the West Merchandise Pavilion at Le Golf National Paris during practise and match days of The 2018 Ryder Cup.

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Dan Owen
http://www.golfretailing.com
As an avid golfer since the age of eleven Dan lives and breathes all things golf.  With a current handicap of eleven he gets out and plays as often as his work life (and girlfriend) allows. Dan confesses to still being like a kid at Christmas when it comes to seeing the latest golf equipment. Having served as GolfPunk’s Deputy Editor, and resident golf geek for the past 13 years and working for golf's oldest brand, John Letters Dan brings to GOLF RETAILING an excellent understanding of the sector.