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Storm loses play-off but wins car

David Lipsky carded a final round 65, capped off by a sensational birdie on the 72nd hole to force a playoff at the Omega European Masters at Crans-sur-Sierre GC in Switzerland. Lipsky went on to win the all-TaylorMade playoff on the first extra hole for his maiden career victory on the European Tour over fellow staff player Graeme Storm. The victory is the 39th worldwide win (all tours) for TaylorMade drivers in 2014 in just the 37th week of the year.

Off the tee, the 26-year-old played the SLDR driver and his 75 percent driving accuracy tied him for third in the field of 82. Lipsky also used a combo set of Tour Preferred MC/MB irons (3-4 MC and 5-9 MB), to finish second in the field in greens in regulation at 83.3 percent. In addition to his Tour Preferred irons, Lipsky also played the newly launched Tour Preferred Ultimate Driving Iron (UDI). In addition to his TaylorMade clubs, Lipsky wore Adidas golf apparel and pure 360 footwear during the tournament.

Graeme Storm had the consolation of hitting a hole-in-one on the eleventh hole, a 217-yard par three, to win BMW’s plug-in hybrid sports car, the BMW i8 (pictured). “It was an incredible feeling,” said Storm, who had a hole-in-one earlier in the season in Morocco. “To win a car is absolutely magnificent, especially as I had to sell mine because we couldn’t afford to have two cars anymore.”