PGA Professionals, golf buyers and industry leaders can now register to attend the 64th PGA Merchandise Show, Jan. 24-27, 2017, in Orlando, at PGAShow.com.
The PGA Merchandise Show, the international golf industry’s Major of Golf Business for more than 60 years, will begin with the 15th Annual PGA Show Outdoor Demo Day at Orange County National Golf Center on Tuesday, Jan. 24. This will be followed by PGA Show exhibits, demonstrations, education seminars, special events and industry presentations at the Orange County Convention Center, Wednesday – Friday, Jan. 25-27.
“While exhibits, education and fostering face-to-face business are the foundation of the PGA Merchandise Show, new elements are introduced each year to address important golf retail trends and maximize new business opportunities,” said PGA Worldwide Golf Exhibitions Senior Vice President and General Manager Ed Several. “Cutting-edge retail technology, global sourcing opportunities, commerce network connectivity and year-round PGA Show connections through online social communities will play an increased role in 2017.”
Attendance at the 64th PGA Merchandise Show is restricted to PGA Professionals and golf industry personnel. Attendance and registration guidelines are available at PGAShow.com/guidelines. Savings on PGA Show official hotels, plus additional travel discounts, are also available at PGAShow.com/travel.
There is no registration fee for qualified golf industry professionals through Dec. 12, 2016. Beginning Dec. 13, 2016, PGA Professionals and Allied Association members may register at no charge, while other industry personnel will incur a $35 registration processing fee through Jan. 23, 2017; and a $175 fee at the PGA Show through Jan. 27, 2017.