New Area Manager at Lynx Golf

Lynx Golf continues to expand with the appointment of a new Area Sales Manager in the North East.

Mike Smith brings with him an exceptional knowledge of the golf industry, having worked in golf for more than 30 years and holding managerial positions for the likes of Cobra in the USA, Nike and Benross in Europe and other key roles within the UK market.

He lives in Yorkshire and is very well known in the North East having covered this area during his long career in the golf industry.

Said Stephanie Zinser, Lynx Golf co-owner: “We are delighted to have Mike come on board as ASM for the North East and I am sure that everyone will all give him a very warm Lynx welcome.

“He is really excited at being given this opportunity to join a brand that he believes will continue to grow and grow. Attracting the calibre of employee like Mike demonstrates how far Lynx has developed as an authentic UK golf equipment brand – and how committed we are to expanding our business.”

With over 700 active accounts, Lynx boasts three permanent Demo Day staff available for both stockists and non-stockists and are making ever-increasing strides into the golf market. Lynx is dedicated to offering exceptional equipment for use by golfers at all skill levels, and has always promised to support ‘green grass’ Pro shop businesses, as this initiative highlights.

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A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.