Srixon Sports Europe has announced the launch of the new AD333 golf ball for the 2014 season.
The AD333 model has been the UK’s number one selling two-piece golf ball since 2007 * and Srixon’s latest offering, which is the 6th generation of this particular model, is according to Srixon, “Set to extend this position of dominance”.
The company says that “The new AD333 is a golf ball that offers incredible feel but has been designed for players who are looking for an all ability ball, offering greater distance and excellent spin on every shot”.
Now featuring Srixon’s proprietary coating, Spin Skin Technology, as first produced on their premium Z-STAR range, the AD333 offers “Even greater control and spin on approach shots and a superior soft feel”.
Srixon claim the AD333 is their most advanced 2 piece ball to date.
The company state that “The new AD333 is now longer than ever thanks to the improved large Energetic Gradient Growth core, giving the ball a firmer outer layer, which becomes progressively softer towards the centre. This core structure creates explosive ball speed off the tee with reduced spin for maximum distance”.
Performance in the wind has supposedly “Been enhanced by a new speed dimple pattern to promote a penetrating flight, while the AD333’s durability is highly resilient and soft thanks to a RABALON HR+ and PANA-TETRA blended thin outer cover”.
As with last season’s model, the new AD333 will be available in both Pure White as well as Tour Yellow for improved visibility.
The ball is ideal for golfers with a club head speed in excess of 80 mph.
The new AD333 has an RRP £28.99 per dozen and will be available from leading Golf Retailers and Professionals from October 1st 2013
To find out more please visit the Srixon website from the end of September at – WWW.SRIXON.CO.UK
Srixon Tour players including Graeme McDowell and Keegan Bradley have won 48 Tour Events with the Premium Z-STAR Ball range in 2013.
*Source Sports Marketing Surveys Inc & Golf Datatech Retail Audit 2007 – 12
- Construction 2 piece
- New improved speed dimple pattern
- Compression 78
- Cover thickness 1.45mm
- Core diameter 39.8 mm