TaylorMade Golf Company have announced that four-time major champion, Rory McIlroy, has chosen to sign a long-term agreement with TaylorMade. With his new full bag plus golf ball deal, McIlroy joins a Tour staff that now includes the top three players in the world and six in the top 12 of the OWGR.
McIlroy joins Team TaylorMade with an impressive CV of accomplishments that already puts him in an elite class of golfers and rivals any active player on Tour. As one of the most tenacious, performance-driven players the game has ever seen, the 13-time PGA TOUR & 13-time European Tour winner is looking to reclaim his position as the #1 player in the world with an arsenal of new TaylorMade products in the bag as he embarks on the next stage of his career.
“My future rests firmly in my hands – that’s why I choose TaylorMade. I’ve been around the game long enough and have tested most clubs on the market, but I have never been as excited about equipment as I am right now,” he commented.
In the summer of 2016, McIlroy stated that he intended to spend a full year playing and testing product from nearly every major manufacturer, but commented at the Barclays that if he came across a product that he liked and was comfortable with, he’d accelerate his decision and consider signing a long-term deal. His decision became clear after experiencing the performance of TaylorMade and realising the noticeable benefits over the equipment he was previously playing.
David Abeles, President & CEO, TaylorMade, said: “It’s incredible when a 4-time major champion who expects nothing but the finest performance from his equipment and golf ball reaches out to your company requesting the opportunity to meet with you. Our tour staff and product teams have been working closely with Rory for months and after extensive testing, we’re elated that he has chosen to join Team TaylorMade as he embarks on the next chapter of his career.”
It is thought that the deal is worth $100m and it means that TaylorMade now have a number of top players using their hardware including Dustin Johnson, Sergio Garcia, Justin Rose, Jason Day and former world number one Tiger Woods.