Bubba Watson to add colour to The Open

Photo shoot with PGA Tour player Bubba Watson at the Orlando Country Club for Volvik in Orlando, Florida on Dec. 19, 2016. ©2016 Scott A. Miller

Two-time Major Champion Bubba Watson is set to add some colour to The 146th Open Championship this week.

Bubba, who signed a long-term deal with Volvik in January, is due to play a Pink or Green coloured S4 Volvik golf ball at Royal Birkdale this week – the first time either colour will have appeared at a Major event. As part of his deal with Volvik, the brand leader in multi-coloured performance golf balls, Bubba can decide whether to play with a Green, Pink or White ball on any day of his choosing.

While playing Volvik S4 balls this season, Bubba has a driving average of more than 306 yards on the PGA Tour (ranked 6th for shots gained off the tee) with a swing speed of 121 mph. The four-piece S4 ball features the world’s first patented dual core within its ‘Tour Urethane’ cover for extreme accuracy and optimal spin rate, while the 3-piece VIVID range is the world’s first matt-finish coloured golf ball, offering longer distance to golfers with slower swing speeds in striking Red, Orange, Pink, Green, Lime, Blue and White colourways.

In the UK market, the Volvik S4 ball has a RRP of £49 per dozen and the Volvik VIVID ball retails at £39 per dozen.

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A graduate of Cardiff University’s highly respected post-graduate magazine journalism course, Andy has successfully edited four different publications across the B2B, trade and consumer sectors. He is skilled at all aspects of the magazine process in addition to editing websites and managing social media channels.